The objective for this project was to design an online annual report for Dignity Health Philanthropy 2013. Responsive and interaction design were key components which included an interactive map displaying individual and aggregate financial summaries as well as overviews for each foundation. My role was lead designer and the examples show my original design explorations to the final execution. Feel free to check out the 2013 Online Annual Report below.
The goal of this project was to redesign the San Francisco Symphony website. The process and deliverables of the SFS project included wireframes, prototypes, two rounds of user/usability tests, site architecture userflows, design of digital mockups, and web + mobile development. Feel free to take a look at the finished site below.
The goal of the Pantone project was to help create awareness of the existing brand by developing a campaign system and mailer piece to send to designers who may or may not be familiar with Pantone. My concept with this campaign was to convey the idea that one could pull formulate specific color combinations from objects that we use everyday. The mailer idea was to partner with Pantone's © Colorstrology microsite by Michele Bernhardt.
For this project I chose to rebrand 3 Musketeers. After doing a completive analysis of successful consumer packaged goods brands, I saw a great opportunity to develop characters for the candy bar. The components of this project include a full web campaign, social media strategy, games to engage/connect the two platforms, online advertising(pandora & youtube), print ads, guerilla advertising commercials, and brand guide kit. All artwork is original.