As the Lead UX/UI Designer, my primary responsibilities loop around customer research, persona development, feature design, wireframing, prototyping and user testing. Facilitated design thinking and human centered design methodologies while integrating with Lean UX best practices within a highly agile development environment. Defined dev frameworks for implementation which incorporates UED, Engineering, and Project Management teams. Development of high fidelity HTML5 prototoypes. Creation of custom internal living style guides, ux stencils, and pattern libraries. Development of interaction and functional specifications as well as product requirement documentation. Established the visual language of the product. Developed motion studies for key product features and interactions. Worked closely with all teams to ensure development of the best products for our beta customers as well as aligning with business objectives for key stakeholders.
As a VxD, my day to day consists of designing pixel perfect mockups & explorations for IxD, speccing for engineering and collaborating with product managers. Create high level mockups and prototypes to effectively communicate design ideas and initial concepts. Work closely with all teams to develop intuitive and efficient products for our users.
The objective for this project was to design an online annual report for Dignity Health Philanthropy 2013. Responsive and interaction design were key components which included an interactive map displaying individual and aggregate financial summaries as well as overviews for each foundation. My role was lead designer and the examples show my original design explorations to the final execution. Feel free to check out the 2013 Online Annual Report below.
The goal of this project was to redesign the San Francisco Symphony website. The process and deliverables of the SFS project included wireframes, prototypes, two rounds of user/usability tests, site architecture userflows, design of digital mockups, and web + mobile development. Feel free to take a look at the finished site below.
The goal of the Pantone project was to help create awareness of the existing brand by developing a campaign system and mailer piece to send to designers who may or may not be familiar with Pantone. My concept with this campaign was to convey the idea that one could pull formulate specific color combinations from objects that we use everyday. The mailer idea was to partner with Pantone's © Colorstrology microsite by Michele Bernhardt.